Automated 'Drip-Irrigation' Nurturing

Thought for today from Steven Covey’s book, “7 Habits of Highly Effective People”, “Sometimes be there with something in your hand rather than always just there with your hand out”

Wouldn’t it be great if your sales people (revenue producers) could just turn on their computer, make a few clicks, and create a personalized, client-focused, stay in touch campaign in minutes? And what if the computer automatically formatted the documents to comply with your corporate style guide whether postal or eMail?
Most sales people would love to have access to such a system. Well, your magic in a drip-irrigation hose is here.
Virtually all CRM solutions today, ranging from Avidian for Outlook ™ all the way to Microsoft Dynamics, have unique software solutions embedded as applications that accelerates the production and management of persuasive, personalized follow-up campaigns, intelligent inquiry responses, video and live presentations, case studies and related educational documents. A solid and sustainable fix for follow-up failure. As you might imagine, sales people and your bottom line loves it. For specific guidance contact me personally at jim@nurtureinstitute.com .

BTW: In the interest of absolute transparency, the Nurture Institute sells no CRM software. We help clients with their strategic, creative and implementation of unique go-to-market, totally custom, Nurture campaigns. Our technology group, headed by co-founder, Eric Rabinowitz, designs unique nurturing technology features such as www.emailassistant.com and Dimensional eMail™, that are easily integrated into virtually any system.

Selling and marketing pros have long known the power of repetition and now, at last, comes the technology to automate the process.

Good Nurturing in February

Jim

Thought for today from Steven Covey’s “7 Habits of Highly Effective People” “Sometimes be there with something in your hand rather than always just there with your hand out”