10 Observable Characteristics of Nurturing Organizations

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The characteristics and philosophy of ‘Helping Clients Succeed’, and not just buy.

1.      They are invariably led by a visionary leader

a.      Think Steven Jobs of APPLE.

2.      They continuously nurture their internal nurturers.

                                                    i.      Think “Best Places to Work” companies

3.      They intentionally cultivate and personify the internal culture of authentic caring.

a.      Think GOOGLE, MICROSOFT, INTEL

4.      They always automate the processes to ensure continuity and sustainability.

a.      Think Microsoft or Intel

5.      They continually monitor feedback and respond promptly and appropriately.

6.      They foster “A Love-Affair with their customers, employees and supporters” attitude and practice.

a.      Think Cancer Treatment Centers of America.

7.      They invest in training their teams on the actual philosophy, methodology and technology of nurturing.

8.      They live the credo “When your heart is in your dreams, no request seems too extreme”.

a.      Think NOKIA

9.      They routinely manage, monitor, measure and reward  the actual results of their wisdom.
a. Think Accenture, Avanade

10.   They follow the mandate of legendary retailer, Marshall Field.
“When affluent clients spend their own money, they almost invariably go back to that place or person who has intentionally 
and consistently made them feel special” 1891

a.      Think Neiman-Marcus, Nordstrom, Four Seasons Hotels

Good Nurturing

Jim

Jim  Cecil

Jim Cecil

Jim Cecil is Chairman and Co-Founder of the Nurture Marketing. Jim spends his days writing, speaking and teaching executives the principles and methodologies of truly nurturing those they most wish to influence. For the past 22 years, he has presented the Nurture story to over 500 CEO groups with VISTAGE Worldwide.

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